DeveloperWeek 2025: Full Schedule

11:00am PST

OPEN Session: Product Mastery: Immersive Learning for Discovery and Delivery

Wednesday February 12, 2025 11:00am - 11:25am PST

Robert Clawson, Discover Financial Services, Agile and Product Dojo Coach)
Soumya Raju, Discover Financial Services, Senior Manager of Product

A safe space to practice dangerous things; this is the idea behind a dojo. Understand how Discovers Technology Academy has used immersive learning dojos on technology teams, with a specific focus on how they have accelerated our value delivery by dedicating the time to embrace product centricity head-on and emphasizing a generative organizational culture. Immersive learning dojos provide a unique environment for hands on learning, collaboration and skill development - enabling teams to slow down and take time to be thoughtful about their ways of working, products and technology. This session delves into the tactics employed and learned within the dojos that have empowered product owners to enhance their effectiveness and efficiency at delivering value, driving innovation, and empowering their technical counterparts. Attendees will gain insights into real word examples, lessons learned, and tangible strategies that can be applied to help assess their own organization and foster a culture of continuous improvement.

Speakers

Robert Clawson

Agile and Product Dojo Coach, Discover Financial Services

Robert is a talented, energetic, and insightful coach focused on helping teams align on their best way of working to build trust and accountability. He has spent more than a decade in the IT field with a primary focus on agile framework, product development, and software quality... Read More →

Soumya Raju

Senior Manager of Product, Discover Financial Services

As a Senior Manager of Product, Soumya Raju is an accomplished product leader with over 15 years of experience in leading cross-functional teams and delivering innovative solutions. She plays a key role in leading the creation of product strategy and accelerating digital product delivery... Read More →

Wednesday February 12, 2025 11:00am - 11:25am PST
Frontend World

ProductWorld

Session Type OPEN Session
Conferences ProductWorld, Product Lifecycle & Case Studies (ProductWorld), Product Management Tools & Software (ProductWorld), OPEN Session
In-Person/Virtual In Person

10:00am PST

PRO Session: The Growth Wheel: How Value Reports Transformed Customer Retention

Thursday February 13, 2025 10:00am - 10:25am PST

ProductWorld Main Stage

Benji Azaria, Cloudinary, VP Data

Most of our customers do not know how to quantify the time and money we save them, as they don't analyze data or calculate the value we provide. This lack of understanding makes it challenging to renew licenses or secure repeat purchases. If customers understood the exact savings, their satisfaction would increase, leading to internal marketing and higher consumption. Despite having extensive data on customer actions, we've primarily used it internally. Our customers are eager to understand how they compare to competitors, their effective use of our services, and potential growth areas. Providing this information will help them articulate our value and calculate ROI, making license renewals easier. In my presentation, I will detail our process, share industry examples, and highlight the impact on customers and our organization

Speakers

Benji Azaria

VP Data, Cloudinary

VP Data @Cloudinary, joined in 2018 and established the Data infrastructure and culture at Cloudinary.Before that worked in a leading gaming company, and before that owned a consultancy and drove tens of enterprise companies to become data-driven

Thursday February 13, 2025 10:00am - 10:25am PST
ProductWorld Main Stage

ProductWorld

Session Type PRO Session
Conferences ProductWorld, Product Management Tools & Software (ProductWorld), Product Lifecycle & Case Studies (ProductWorld)
In-Person/Virtual In Person

11:00am PST

KEYNOTE (Product): Kraftful -- Product in the Age of AI

Thursday February 13, 2025 11:00am - 11:25am PST

DeveloperWeek Main Stage

Yana Welinder, Kraftful, Founder & CEO

Ever wondered how cutting-edge product teams use AI to supercharge their efficiency and decision-making? Join Yana Welinder as she explores this topic, drawing on her experience with Kraftful — the fastest-growing AI solution for product teams. In just a year, Kraftful has been adopted by over 50,000 teams to analyze vast amounts of user feedback, conduct AI-driven user interviews, and rapidly create exceptional PRDs and user stories based on those insights.

Speakers

Yana Welinder

Founder & CEO, Kraftful

Yana Welinder is the CEO and founder of Kraftful, an AI assistant that helps 50,000 product teams build better products by listening to users at scale. Kraftful has been named the 2024 Most Innovative Company by Fast Company, has won multiple product awards, and is backed by Y Combinator... Read More →

Thursday February 13, 2025 11:00am - 11:25am PST
DeveloperWeek Main Stage

5. KEYNOTES & FEATURED

Session Type OPEN Session
Conferences ProductWorld, Product Management Tools & Software (ProductWorld), Product Roadmap Strategy & Innovation (ProductWorld)
In-Person/Virtual In Person

9:00am PST

[Virtual] PRO WORKSHOP (ProductWorld): Product Value Curves | A Practical Approach to Building Effective Product Strategy

Tuesday February 18, 2025 9:00am - 9:50am PST

VIRTUAL ProductWorld Main Stage

Lakshmi Sowjanya Uppala, Amazon, Senior Technical Program Manager

Have you ever had to come up with a product strategy for an area which is already functioning well, critical to business/your organization and involves tools/services used by different stakeholders who are all measuring successfully? If yes, this session is for you.

I will share my personal experience of building a product strategy and roadmap impacting billions of transactions done and products sold on Amazon, involving multiple stakeholder teams with conflicting success metrics by starting from users, jobs to be done and product value curves. This is practical for large- and small-scale products equally and enables creation of multi-year product roadmaps with incremental wins to users and business value.

Speakers

Lakshmi Sowjanya Uppala

Senior Technical Program Manager, Amazon

Lakshmi Sowjanya is a Senior Technical Program Manager in Amazon. She is a product and program management professional with over 12 years of experience across multiple Fortune 500 companies spanning multiple industries.Over the last 7 years, she led the launch of a multi-device OTT... Read More →

Tuesday February 18, 2025 9:00am - 9:50am PST
VIRTUAL ProductWorld Main Stage

ProductWorld