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Subject: Product Lifecycle & Case Studies (ProductWorld) clear filter
Tuesday, February 11
 

1:00pm PST

PRO WORKSHOP (ProductWorld): Launching an AI Product 101: A Blueprint for Success
Tuesday February 11, 2025 1:00pm - 1:50pm PST
ProductWorld Main Stage
Nimisha Sharath, Uber, Senior Product Manager

Recall those AI-infused products that stumbled in the wild? They caused rollbacks, discontinuations, and hefty financial losses for companies. Nimisha, having crafted and launched numerous ML/AI products across organizations, shares her battle-tested blueprint to launch successful AI products that scale.

From product discovery to legal considerations, metrics, AB testing, GTM, and model quality maintenance, she guides you toward creating AI products that truly endure.
Speakers
avatar for Nimisha Sharath

Nimisha Sharath

Senior Product Manager, Uber
Nimisha Sharath is a data scientist turned product with 7 years of experience across Microsoft, Instacart and Uber. She's dabbled with Ads Tech, Multimedia experiences on ChatGPT, Personalized Promotions and most recently, Road Safety. She is a highly strategic, data driven PM with... Read More →
Tuesday February 11, 2025 1:00pm - 1:50pm PST
ProductWorld Main Stage
  ProductWorld

3:00pm PST

PRO WORKSHOP (ProductWorld): Building Bulletproof Products: Embracing AI Red Teaming
Tuesday February 11, 2025 3:00pm - 3:50pm PST
ProductWorld Main Stage
David Campbell, Scale AI, AI Risk Security Platform Lead

In this talk, we’ll trace the evolution of Red Teaming, from its traditional roots to the cutting-edge practice of AI Red Teaming, demonstrating how it’s shaping the future of Large Language Models (LLMs) and other AI technologies. Drawing from my experience leading the development and deployment of the largest generative red teaming platform to date, I’ll share compelling real-world examples and personal insights. We’ll dive into how adversarial red teaming strengthens AI systems across all layers—protecting platforms, businesses, and consumers alike. From securing external application interfaces to fortifying LLM guardrails and improving the internal security of AI algorithms, we’ll explore the critical role of adversarial strategies in safeguarding the evolving AI landscape. 
Speakers
avatar for David Campbell

David Campbell

AI Risk Security Platform Lead, Scale, AI
David Campbell is a seasoned technology leader with nearly 20 years of experience in Silicon Valley's startup ecosystem, now spearheading Responsible AI initiatives at Scale AI. As the Lead AI Risk Engineer, David has been pivotal in developing a cutting-edge AI Red Teaming platform... Read More →
Tuesday February 11, 2025 3:00pm - 3:50pm PST
ProductWorld Main Stage
  ProductWorld

5:00pm PST

PRO WORKSHOP (ProductWorld): Turning a Technology to a Product: Perspective from Building AI Infrastructure at Google
Tuesday February 11, 2025 5:00pm - 5:50pm PST
ProductWorld Main Stage
Rishiraj Pravahan, Google, Product Manager

This talk will explore how a technology capability can be transformed into a product. The talk will focus on what it means to have a product view of a technical capability and how to reason about a particular tech as a product. The talk will use examples from my experience of working on AI infrastructure to highlight the product point of view while discussing its challenges and advantages.
 
Speakers
avatar for Rishiraj Pravahan

Rishiraj Pravahan

Group Product Manager, Google AI infrastructure
I am PhD particle physicist turned intra/entrepreneur turned Product Manager, with a penchant for technology to solve complex real-world problems. I bring imagination and a fundamental understanding of technology to identify how, when, and where to use a particular tool to solve a... Read More →
Tuesday February 11, 2025 5:00pm - 5:50pm PST
ProductWorld Main Stage
  ProductWorld
 
Wednesday, February 12
 

11:00am PST

OPEN Session: Product Mastery: Immersive Learning for Discovery and Delivery
Wednesday February 12, 2025 11:00am - 11:25am PST
Frontend World
Robert Clawson, Discover Financial Services, Agile and Product Dojo Coach)
Soumya Raju, Discover Financial Services, Senior Manager of Product

A safe space to practice dangerous things; this is the idea behind a dojo. Understand how Discovers Technology Academy has used immersive learning dojos on technology teams, with a specific focus on how they have accelerated our value delivery by dedicating the time to embrace product centricity head-on and emphasizing a generative organizational culture. Immersive learning dojos provide a unique environment for hands on learning, collaboration and skill development - enabling teams to slow down and take time to be thoughtful about their ways of working, products and technology. This session delves into the tactics employed and learned within the dojos that have empowered product owners to enhance their effectiveness and efficiency at delivering value, driving innovation, and empowering their technical counterparts. Attendees will gain insights into real word examples, lessons learned, and tangible strategies that can be applied to help assess their own organization and foster a culture of continuous improvement. 
Speakers
avatar for Robert Clawson

Robert Clawson

Agile and Product Dojo Coach, Discover Financial Services
Robert is a talented, energetic, and insightful coach focused on helping teams align on their best way of working to build trust and accountability. He has spent more than a decade in the IT field with a primary focus on agile framework, product development, and software quality... Read More →
avatar for Soumya Raju

Soumya Raju

Senior Manager of Product, Discover Financial Services
As a Senior Manager of Product, Soumya Raju is an accomplished product leader with over 15 years of experience in leading cross-functional teams and delivering innovative solutions. She plays a key role in leading the creation of product strategy and accelerating digital product delivery... Read More →
Wednesday February 12, 2025 11:00am - 11:25am PST
Frontend World
  ProductWorld

11:30am PST

PRO Session: Moving Fast, Achieving Big: The Role of Customer Focus and a Great Team
Wednesday February 12, 2025 11:30am - 11:55am PST
ProductWorld Main Stage
Gabriela Brant Alves, Deel, Senior Product Manager

In today’s fast-paced market, achieving significant impact requires more than just a great product. I'll explore the critical elements that drive rapid growth and success: an unwavering focus on customers and the power of a strong product team.

By working in a company that became the fastest-growing startup in the industry, skyrocketing from $1M ARR to $100M in just 20 months and reaching $500M ARR in 5 years, I will delve into real-world strategies and experiences that illustrate how being deeply customer-centric and building a cohesive, agile team can accelerate progress and amplify results.

Discover practical insights on:
- Speed: How to maintain agility and responsiveness in a competitive landscape.
- Impact: Techniques for making a meaningful and measurable difference in your market.
- Customer Focus: Methods for deeply understanding and addressing customer needs to drive loyalty and growth.
- Team Excellence: The importance of fostering a collaborative and high-performing team environment.

Whether you’re in the early stages of scaling or looking to optimize your current approach, this talk will provide actionable takeaways to help you move fast and achieve big. Don’t miss this opportunity to learn how to harness the power of customer focus and team dynamics to propel your product and company forward.
Speakers
avatar for Gabriela Brant Alves

Gabriela Brant Alves

Senior Product Manager, Deel
Gabriela Brant is a Senior Product Manager with 5+ years of experience in Product Management. Currently working at Deel, where she has driven key innovations in global payroll and compliance solutions. With a strong technical background, have worked in API product management and as... Read More →
Wednesday February 12, 2025 11:30am - 11:55am PST
ProductWorld Main Stage
  ProductWorld

2:00pm PST

PRO Session: Scaling Smarter: Lessons from Air Canada’s Transformational Growth
Wednesday February 12, 2025 2:00pm - 2:25pm PST
ProductWorld Main Stage
Ivana Ciric, Thoughtworks, Director of Product, Practice
Jose Platero, Air Canada, Director, Digital Product & Design

Over the last few years, Air Canada has navigated significant growth, expanding partnerships, services, and modernizing its tech stack. This journey demanded a radical shift in the product operating model across the organization.

Through sharing our journey, we'll cover how you can:
- Build Scalable Product Teams: The strategies we used to cultivate teams that are equipped to scale rapidly and effectively.
- Drive Innovation Amid Market Realities: How we prepared our teams to adapt and innovate in response to dynamic customer needs and future-proofing our products.
- Prove the Value of Transformation: How we demonstrated the tangible business impact of evolving our product practices to stakeholders.
Speakers
avatar for Jose Platero

Jose Platero

Director, Digital Product & Design, Air Canada
Jose Platero is a digital product, design and delivery leader who helps startups, scale ups and enterprises to define and scale their product management, product design and product delivery practices so they deliver better products faster.Currently, he leads digital product and design... Read More →
avatar for Ivana Ciric

Ivana Ciric

Director of Product, Practice, Thoughtworks
As the Director of Product, Practice at Thoughtworks, Ivana is at the helm of product strategy and delivery across diverse industries including Commodities, Automotive, Travel, and Consumer Electronics. Her skill in developing forward-thinking 0-1 software products, ranging from ML... Read More →
Wednesday February 12, 2025 2:00pm - 2:25pm PST
ProductWorld Main Stage
  ProductWorld

3:00pm PST

OPEN Session: Blend of PLM with Human Sciences
Wednesday February 12, 2025 3:00pm - 3:25pm PST
Dev Innovation World Stage
Rupa Bhagwat, Parker Hannifin, Product Manager, IoT and Smart & Connected Systems

Product Lifecycle Management through the lens of Behavioral Economics, Psychology, and Neuroscience. By weaving human sciences into PLM, we’re not just creating products—we’re crafting experiences that resonate and endure. It’s this approach that breathes life into our products and helps startups thrive rather than falter. 
Speakers
avatar for Rupa Bhagwat

Rupa Bhagwat

Product Manager, IoT and Smart & Connected Systems, Parker Hannifin
Experienced Growth Product Manager with a unique approach, leveraging psychology, behavioural economics, and neuroscience to design highly engaging products. I excel in applying the "build-measure-learn" feedback loop for rapid and efficient progress.
Wednesday February 12, 2025 3:00pm - 3:25pm PST
Dev Innovation World Stage
  ProductWorld

3:30pm PST

PRO Session: Decoding the Early Stage Product Strategy: Taking a Product from MVP to Release 1.0
Wednesday February 12, 2025 3:30pm - 3:55pm PST
ProductWorld Main Stage
Amala Rangnekar, Workday Search, Product Manager

With the recent advent in cutting-edge technologies that were unheard of before, companies have started aggressively investing in the development of innovative products. However, products in a nascent stage can be intimidating to build, especially if they belong to a specialised domain. Products typically follow the lifecycle phases of introduction, growth, maturity and decline. However, the introductory phase is the most crucial one and can have long-lasting effects on the upcoming stages. In my session, I will cover best practices for product leaders who are building such products from scratch. This includes setting a product vision and strategy based on the market landscape when you have no existing roadmap and 0 customers. I will also share personal experiences on how I came up with the appropriate product phases of early stage, limited availability and general availability by observing the use-cases and stakeholders as well as customer patterns and feedback from existing competition. Lastly, I will explain how effective team processes, data analysis and a strong business acumen(marketing, positioning and product messaging) are a PM’s best friend to help successfully deploy early stage products. 
Speakers
avatar for Amala Rangnekar

Amala Rangnekar

Product Manager, Workday Search
I am a Product Manager in Workday's Search team(the backbone that powers Workday's global search bar and prompt based searches for customers). I recently completed my M.B.A from UCLA's Anderson School of Management, with a focus on Business Strategy and Product Marketing. I also have... Read More →
Wednesday February 12, 2025 3:30pm - 3:55pm PST
ProductWorld Main Stage
  ProductWorld
 
Thursday, February 13
 

10:00am PST

PRO Session: The Growth Wheel: How Value Reports Transformed Customer Retention
Thursday February 13, 2025 10:00am - 10:25am PST
ProductWorld Main Stage
Benji Azaria, Cloudinary, VP Data

Most of our customers do not know how to quantify the time and money we save them, as they don't analyze data or calculate the value we provide. This lack of understanding makes it challenging to renew licenses or secure repeat purchases. If customers understood the exact savings, their satisfaction would increase, leading to internal marketing and higher consumption. Despite having extensive data on customer actions, we've primarily used it internally. Our customers are eager to understand how they compare to competitors, their effective use of our services, and potential growth areas. Providing this information will help them articulate our value and calculate ROI, making license renewals easier. In my presentation, I will detail our process, share industry examples, and highlight the impact on customers and our organization 
Speakers
avatar for Benji Azaria

Benji Azaria

VP Data, Cloudinary
VP Data @Cloudinary, joined in 2018 and established the Data infrastructure and culture at Cloudinary.Before that worked in a leading gaming company, and before that owned a consultancy and drove tens of enterprise companies to become data-driven
Thursday February 13, 2025 10:00am - 10:25am PST
ProductWorld Main Stage
  ProductWorld

10:30am PST

PRO Session: How to Use AI to Unlock Ideal Enterprise Customer Experience
Thursday February 13, 2025 10:30am - 10:55am PST
ProductWorld Main Stage
Mahesh Chayel, Meta, Product Management Lead

Product managers face numerous challenges in delivering a seamless customer experience for enterprises, including managing complex product portfolios, personalizing experiences at scale, maintaining consistency across channels, and proactively resolving issues. They struggle with efficient knowledge management, handling high volumes of inquiries, understanding customer sentiment, and reducing churn. To address these challenges, enterprises must streamline onboarding processes, provide multilingual support, and strike a balance between automation and human touch. Continuous improvement is also crucial to meet evolving customer needs.

In this session, I will share how by leveraging AI technologies, PMs can enhance their customer experience, leading to increased satisfaction, loyalty, and business growth.
Speakers
avatar for Mahesh Chayel

Mahesh Chayel

Product Management Lead, Meta
Mahesh Chayel is a distinguished product leader and AI innovator with a remarkable track record of scaling AI-powered B2B products across multiple industries. As the current Product Management Lead at Meta, Mahesh spearheads the development of AI-driven Creative Automation, a multi-billion... Read More →
Thursday February 13, 2025 10:30am - 10:55am PST
ProductWorld Main Stage
  ProductWorld

11:00am PST

PRO Session: Digesting Monsters: 5 Traps of Large Features and How to Avoid Them
Thursday February 13, 2025 11:00am - 11:25am PST
ProductWorld Main Stage
Shay Mandel, Next Insurance, Product Architect

Large features that stretch over 6 or more can quickly become monstrous undertakings, filled with hidden traps that can derail even the most experienced product managers. From dealing with overlapping initiatives and shifting company strategies to navigating the rapid rise of new technologies like AI, these projects are fraught with complexities. Add in the challenges of managing team dynamics, preventing feature creep, and keeping executive buy-in, and the path forward can seem daunting.

In this session, we’ll share case studies that break down the five biggest traps that long-term features can present and provide you with practical strategies to avoid them. Discover how to keep your team focused, safeguard your feature’s scope, and secure ongoing executive support. We’ll also explore how leveraging Scrum can help you manage these complexities, ensuring your project stays on track.

Attend this session to gain actionable insights and tools to turn long-term challenges into opportunities for success, making you a more effective and resilient product manager.
Speakers
avatar for Shay Mandel

Shay Mandel

Product Architect, Next Insurance
I've been programming since I was 8 years old, and since then I'm passionate about building software. I've been a developer / manager / product manager / architect / CEO (not in this order), in startups, medium sized companies and corporations (Microsoft, HP, VMWare, Sears). Being... Read More →
Thursday February 13, 2025 11:00am - 11:25am PST
ProductWorld Main Stage
  ProductWorld

2:00pm PST

PRO Session: The Dynamic Landscape of Building Trust in Products
Thursday February 13, 2025 2:00pm - 2:25pm PST
ProductWorld Main Stage
Sam Bradley, PayPal, Director of Product Management, Offers & Rewards

A talk on how to approach building and measuring trust in products that product managers lead. The talk will review several examples around a framework of measuring trust. I will also review the impact of AI on trust with customers and how that will continue to evolve as the technology becomes more mainstream

 
Speakers
avatar for Sam Bradley

Sam Bradley

Director of Product Management, Offers & Rewards, PayPal
Sam is passionate about solving customer problems through storytelling and empowering product managers to build scalable products. He is currently a Director of Product Management at PayPal, and leads Offers & Rewards product teams, after previously leading peer-to-peer payments... Read More →
Thursday February 13, 2025 2:00pm - 2:25pm PST
ProductWorld Main Stage
  ProductWorld

2:30pm PST

PRO Session: A 5-step Method To Nail Your SaaS Pricing Strategy
Thursday February 13, 2025 2:30pm - 2:55pm PST
ProductWorld Main Stage
Ajit Ghuman, Monetizely, CEO

Pricing strategy can be the difference between growth and stagnation for SaaS companies. Drawing on examples from Twilio, Zoom, and Medallia, Ajit Ghuman will guide participants through the process of building a robust pricing model that aligns with business goals. This session will cover key aspects of pricing such as selecting the right metrics, avoiding common packaging pitfalls, and designing flexible, scalable pricing structures. Whether your company is pre-IPO or scaling post-IPO, this session will provide critical insights into how the best SaaS companies price and package their products. 
Speakers
avatar for Ajit Ghuman

Ajit Ghuman

CEO, Monetizely
Ajit Ghuman is an expert in SaaS pricing and product marketing with over 15 years of experience. He’s worked with leading companies like Twilio, Narvar, and Medallia, helping them build pricing strategies that fuel growth and increase revenue. Ajit is also the author of Price to... Read More →
Thursday February 13, 2025 2:30pm - 2:55pm PST
ProductWorld Main Stage
  ProductWorld

3:00pm PST

KEYNOTE (Product): Ammunition -- What’s Worth Designing in The First Place? How to Build Great Products by Becoming Design-Driven
Thursday February 13, 2025 3:00pm - 3:25pm PST
DeveloperWeek Main Stage
Robert Brunner, Ammunition, Founder & Partner

What sets a good design apart from a great one? The answer is an unwavering, almost religious commitment to doing it right. Reflecting on his 40-year career designing iconic products for Apple, Beats, and more, Robert will break down his unique design ideology and perspective and the key ideas and behaviors that result in building something truly great. He’ll share insights from working with high-profile tech founders and dive into how leaders can build a culture of faith and commitment in design needed to captivate customers and revolutionize your company's products. 
Speakers
avatar for Robert Brunner

Robert Brunner

Founder & Partner, Ammunition
An early designer at Apple and Lead Designer of Beats by Dre, Robert is a globally acclaimed product designer with over 40 years of industry experience. As the Director of Industrial Design at Apple, he built its pioneering internal corporate design organization, Apple IDg. ​After... Read More →
Thursday February 13, 2025 3:00pm - 3:25pm PST
DeveloperWeek Main Stage
  5. KEYNOTES & FEATURED
 
Tuesday, February 18
 

9:00am PST

[Virtual] PRO WORKSHOP (ProductWorld): Product Value Curves | A Practical Approach to Building Effective Product Strategy
Tuesday February 18, 2025 9:00am - 9:50am PST
VIRTUAL ProductWorld Main Stage
Lakshmi Sowjanya Uppala, Amazon, Senior Technical Program Manager

Have you ever had to come up with a product strategy for an area which is already functioning well, critical to business/your organization and involves tools/services used by different stakeholders who are all measuring successfully? If yes, this session is for you.

I will share my personal experience of building a product strategy and roadmap impacting billions of transactions done and products sold on Amazon, involving multiple stakeholder teams with conflicting success metrics by starting from users, jobs to be done and product value curves. This is practical for large- and small-scale products equally and enables creation of multi-year product roadmaps with incremental wins to users and business value.
Speakers
avatar for Lakshmi Sowjanya Uppala

Lakshmi Sowjanya Uppala

Senior Technical Program Manager, Amazon
Lakshmi Sowjanya is a Senior Technical Program Manager in Amazon. She is a product and program management professional with over 12 years of experience across multiple Fortune 500 companies spanning multiple industries.Over the last 7 years, she led the launch of a multi-device OTT... Read More →
Tuesday February 18, 2025 9:00am - 9:50am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

10:00am PST

[Virtual] PRO WORKSHOP (ProductWorld): Launching an AI Product 101: A Blueprint for Success
Tuesday February 18, 2025 10:00am - 10:50am PST
VIRTUAL ProductWorld Main Stage
Nimisha Sharath, Uber, Senior Product Manager

Recall those AI-infused products that stumbled in the wild? They caused rollbacks, discontinuations, and hefty financial losses for companies. Nimisha, having crafted and launched numerous ML/AI products across organizations, shares her battle-tested blueprint to launch successful AI products that scale.

From product discovery to legal considerations, metrics, AB testing, GTM, and model quality maintenance, she guides you toward creating AI products that truly endure.
Speakers
avatar for Nimisha Sharath

Nimisha Sharath

Senior Product Manager, Uber
Nimisha Sharath is a data scientist turned product with 7 years of experience across Microsoft, Instacart and Uber. She's dabbled with Ads Tech, Multimedia experiences on ChatGPT, Personalized Promotions and most recently, Road Safety. She is a highly strategic, data driven PM with... Read More →
Tuesday February 18, 2025 10:00am - 10:50am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

12:00pm PST

[Virtual] PRO WORKSHOP (ProductWorld): Building Bulletproof Products: Embracing AI Red Teaming
Tuesday February 18, 2025 12:00pm - 12:50pm PST
VIRTUAL ProductWorld Main Stage
David Campbell, Scale AI, AI Risk Security Platform Lead

In this talk, we’ll trace the evolution of Red Teaming, from its traditional roots to the cutting-edge practice of AI Red Teaming, demonstrating how it’s shaping the future of Large Language Models (LLMs) and other AI technologies. Drawing from my experience leading the development and deployment of the largest generative red teaming platform to date, I’ll share compelling real-world examples and personal insights. We’ll dive into how adversarial red teaming strengthens AI systems across all layers—protecting platforms, businesses, and consumers alike. From securing external application interfaces to fortifying LLM guardrails and improving the internal security of AI algorithms, we’ll explore the critical role of adversarial strategies in safeguarding the evolving AI landscape. 
Speakers
avatar for David Campbell

David Campbell

AI Risk Security Platform Lead, Scale, AI
David Campbell is a seasoned technology leader with nearly 20 years of experience in Silicon Valley's startup ecosystem, now spearheading Responsible AI initiatives at Scale AI. As the Lead AI Risk Engineer, David has been pivotal in developing a cutting-edge AI Red Teaming platform... Read More →
Tuesday February 18, 2025 12:00pm - 12:50pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

2:00pm PST

[Virtual] PRO WORKSHOP (ProductWorld): Turning a Technology to a Product: Perspective from Building AI Infrastructure at Google
Tuesday February 18, 2025 2:00pm - 2:50pm PST
VIRTUAL ProductWorld Main Stage
Rishiraj Pravahan, Google, Product Manager

This talk will explore how a technology capability can be transformed into a product. The talk will focus on what it means to have a product view of a technical capability and how to reason about a particular tech as a product. The talk will use examples from my experience of working on AI infrastructure to highlight the product point of view while discussing its challenges and advantages.
 
Speakers
avatar for Rishiraj Pravahan

Rishiraj Pravahan

Group Product Manager, Google AI infrastructure
I am PhD particle physicist turned intra/entrepreneur turned Product Manager, with a penchant for technology to solve complex real-world problems. I bring imagination and a fundamental understanding of technology to identify how, when, and where to use a particular tool to solve a... Read More →
Tuesday February 18, 2025 2:00pm - 2:50pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld
 
Wednesday, February 19
 

11:00am PST

[Virtual] OPEN Session: Product Mastery: Immersive Learning for Discovery and Delivery
Wednesday February 19, 2025 11:00am - 11:25am PST
VIRTUAL Frontend World
Robert Clawson, Discover Financial Services, Agile and Product Dojo Coach)
Soumya Raju, Discover Financial Services, Senior Manager of Product

A safe space to practice dangerous things; this is the idea behind a dojo. Understand how Discovers Technology Academy has used immersive learning dojos on technology teams, with a specific focus on how they have accelerated our value delivery by dedicating the time to embrace product centricity head-on and emphasizing a generative organizational culture. Immersive learning dojos provide a unique environment for hands on learning, collaboration and skill development - enabling teams to slow down and take time to be thoughtful about their ways of working, products and technology. This session delves into the tactics employed and learned within the dojos that have empowered product owners to enhance their effectiveness and efficiency at delivering value, driving innovation, and empowering their technical counterparts. Attendees will gain insights into real word examples, lessons learned, and tangible strategies that can be applied to help assess their own organization and foster a culture of continuous improvement. 
Speakers
avatar for Robert Clawson

Robert Clawson

Agile and Product Dojo Coach, Discover Financial Services
Robert is a talented, energetic, and insightful coach focused on helping teams align on their best way of working to build trust and accountability. He has spent more than a decade in the IT field with a primary focus on agile framework, product development, and software quality... Read More →
avatar for Soumya Raju

Soumya Raju

Senior Manager of Product, Discover Financial Services
As a Senior Manager of Product, Soumya Raju is an accomplished product leader with over 15 years of experience in leading cross-functional teams and delivering innovative solutions. She plays a key role in leading the creation of product strategy and accelerating digital product delivery... Read More →
Wednesday February 19, 2025 11:00am - 11:25am PST
VIRTUAL Frontend World
  ProductWorld

11:30am PST

[Virtual] PRO Session: Moving Fast, Achieving Big: The Role of Customer Focus and a Great Team
Wednesday February 19, 2025 11:30am - 11:55am PST
VIRTUAL ProductWorld Main Stage
Gabriela Brant Alves, Deel, Senior Product Manager

In today’s fast-paced market, achieving significant impact requires more than just a great product. I'll explore the critical elements that drive rapid growth and success: an unwavering focus on customers and the power of a strong product team.

By working in a company that became the fastest-growing startup in the industry, skyrocketing from $1M ARR to $100M in just 20 months and reaching $500M ARR in 5 years, I will delve into real-world strategies and experiences that illustrate how being deeply customer-centric and building a cohesive, agile team can accelerate progress and amplify results.

Discover practical insights on:
- Speed: How to maintain agility and responsiveness in a competitive landscape.
- Impact: Techniques for making a meaningful and measurable difference in your market.
- Customer Focus: Methods for deeply understanding and addressing customer needs to drive loyalty and growth.
- Team Excellence: The importance of fostering a collaborative and high-performing team environment.

Whether you’re in the early stages of scaling or looking to optimize your current approach, this talk will provide actionable takeaways to help you move fast and achieve big. Don’t miss this opportunity to learn how to harness the power of customer focus and team dynamics to propel your product and company forward.
Speakers
avatar for Gabriela Brant Alves

Gabriela Brant Alves

Senior Product Manager, Deel
Gabriela Brant is a Senior Product Manager with 5+ years of experience in Product Management. Currently working at Deel, where she has driven key innovations in global payroll and compliance solutions. With a strong technical background, have worked in API product management and as... Read More →
Wednesday February 19, 2025 11:30am - 11:55am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

2:00pm PST

[Virtual] PRO Session: Scaling Smarter: Lessons from Air Canada’s Transformational Growth
Wednesday February 19, 2025 2:00pm - 2:25pm PST
VIRTUAL ProductWorld Main Stage
Ivana Ciric, Thoughtworks, Director of Product, Practice
Jose Platero, Air Canada, Director, Digital Product & Design

Over the last few years,  Air Canada has navigated significant growth, expanding partnerships, services, and modernizing its tech stack. This journey demanded a radical shift in the product operating model across the organization.

Through sharing our journey, we'll cover how you can:
- Build Scalable Product Teams: The strategies we used to cultivate teams that are equipped to scale rapidly and effectively.
- Drive Innovation Amid Market Realities: How we prepared our teams to adapt and innovate in response to dynamic customer needs and future-proofing our products.
- Prove the Value of Transformation: How we demonstrated the tangible business impact of evolving our product practices to stakeholders.
Speakers
avatar for Jose Platero

Jose Platero

Director, Digital Product & Design, Air Canada
Jose Platero is a digital product, design and delivery leader who helps startups, scale ups and enterprises to define and scale their product management, product design and product delivery practices so they deliver better products faster.Currently, he leads digital product and design... Read More →
avatar for Ivana Ciric

Ivana Ciric

Director of Product, Practice, Thoughtworks
As the Director of Product, Practice at Thoughtworks, Ivana is at the helm of product strategy and delivery across diverse industries including Commodities, Automotive, Travel, and Consumer Electronics. Her skill in developing forward-thinking 0-1 software products, ranging from ML... Read More →
Wednesday February 19, 2025 2:00pm - 2:25pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

2:30pm PST

[Virtual] KEYNOTE (Product): Aldar -- From the USA to MENA: The Role of Culture in Shaping High-Performing Product Teams
Wednesday February 19, 2025 2:30pm - 2:55pm PST
VIRTUAL ProductWorld Main Stage
Tony Pagliocco, Aldar, Senior Vice President of Product Management

In today’s fast-paced world of product development, technical expertise is only part of the equation for success. The real key to building high-performing teams lies in creating a strong, values-driven culture. In this session, Tony shares his journey from the USA to the Middle East, highlighting how building a culture centered around shared values has been the foundation of his teams' incredible success.

Drawing from over 20 years of experience in product management, Tony will discuss how culture shapes collaboration, accountability, and innovation. Through his leadership roles at global companies like Boeing, Hasbro, and now Aldar in the Middle East, Tony will illustrate how fostering a cohesive culture helped him navigate new markets and build winning product teams across borders.

Attendees will walk away with actionable insights on building and sustaining a values-driven culture that can empower teams to deliver exceptional results—no matter the challenges they face.
Speakers
avatar for Tony Pagliocco

Tony Pagliocco

Senior Vice President of Product Management, Aldar
With 20 years of expertise across product management, digital media, web engineering, and organizational leadership, Tony has led teams to enhance engineering processes, deliver high-quality digital products, manage global product roadmaps, and craft technical organizational strategies... Read More →
Wednesday February 19, 2025 2:30pm - 2:55pm PST
VIRTUAL ProductWorld Main Stage
  5. KEYNOTES & FEATURED

3:00pm PST

[Virtual] OPEN Session: Blend of PLM with Human Sciences
Wednesday February 19, 2025 3:00pm - 3:25pm PST
VIRTUAL Dev Innovation World
Rupa Bhagwat, Parker Hannifin, Product Manager, IoT and Smart & Connected Systems

Product Lifecycle Management through the lens of Behavioral Economics, Psychology, and Neuroscience. By weaving human sciences into PLM, we’re not just creating products—we’re crafting experiences that resonate and endure. It’s this approach that breathes life into our products and helps startups thrive rather than falter. 
Speakers
avatar for Rupa Bhagwat

Rupa Bhagwat

Product Manager, IoT and Smart & Connected Systems, Parker Hannifin
Experienced Growth Product Manager with a unique approach, leveraging psychology, behavioural economics, and neuroscience to design highly engaging products. I excel in applying the "build-measure-learn" feedback loop for rapid and efficient progress.
Wednesday February 19, 2025 3:00pm - 3:25pm PST
VIRTUAL Dev Innovation World
  ProductWorld

3:30pm PST

[Virtual] PRO Session: Decoding the Early Stage Product Strategy: Taking a Product from MVP to Release 1.0
Wednesday February 19, 2025 3:30pm - 3:55pm PST
VIRTUAL ProductWorld Main Stage
Amala Rangnekar, Workday Search, Product Manager

With the recent advent in cutting-edge technologies that were unheard of before, companies have started aggressively investing in the development of innovative products. However, products in a nascent stage can be intimidating to build, especially if they belong to a specialised domain. Products typically follow the lifecycle phases of introduction, growth, maturity and decline. However, the introductory phase is the most crucial one and can have long-lasting effects on the upcoming stages. In my session, I will cover best practices for product leaders who are building such products from scratch. This includes setting a product vision and strategy based on the market landscape when you have no existing roadmap and 0 customers. I will also share personal experiences on how I came up with the appropriate product phases of early stage, limited availability and general availability by observing the use-cases and stakeholders as well as customer patterns and feedback from existing competition. Lastly, I will explain how effective team processes, data analysis and a strong business acumen(marketing, positioning and product messaging) are a PM’s best friend to help successfully deploy early stage products. 
Speakers
avatar for Amala Rangnekar

Amala Rangnekar

Product Manager, Workday Search
I am a Product Manager in Workday's Search team(the backbone that powers Workday's global search bar and prompt based searches for customers). I recently completed my M.B.A from UCLA's Anderson School of Management, with a focus on Business Strategy and Product Marketing. I also have... Read More →
Wednesday February 19, 2025 3:30pm - 3:55pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld
 
Thursday, February 20
 

10:00am PST

[Virtual] PRO Session: The Growth Wheel: How Value Reports Transformed Customer Retention
Thursday February 20, 2025 10:00am - 10:25am PST
VIRTUAL ProductWorld Main Stage
Benji Azaria, Cloudinary, VP Data

Most of our customers do not know how to quantify the time and money we save them, as they don't analyze data or calculate the value we provide. This lack of understanding makes it challenging to renew licenses or secure repeat purchases. If customers understood the exact savings, their satisfaction would increase, leading to internal marketing and higher consumption. Despite having extensive data on customer actions, we've primarily used it internally. Our customers are eager to understand how they compare to competitors, their effective use of our services, and potential growth areas. Providing this information will help them articulate our value and calculate ROI, making license renewals easier. In my presentation, I will detail our process, share industry examples, and highlight the impact on customers and our organization 
Speakers
avatar for Benji Azaria

Benji Azaria

VP Data, Cloudinary
VP Data @Cloudinary, joined in 2018 and established the Data infrastructure and culture at Cloudinary.Before that worked in a leading gaming company, and before that owned a consultancy and drove tens of enterprise companies to become data-driven
Thursday February 20, 2025 10:00am - 10:25am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

10:30am PST

[Virtual] PRO Session: How to Use AI to Unlock Ideal Enterprise Customer Experience
Thursday February 20, 2025 10:30am - 10:55am PST
VIRTUAL ProductWorld Main Stage
Mahesh Chayel, Meta, Product Management Lead

Product managers face numerous challenges in delivering a seamless customer experience for enterprises, including managing complex product portfolios, personalizing experiences at scale, maintaining consistency across channels, and proactively resolving issues. They struggle with efficient knowledge management, handling high volumes of inquiries, understanding customer sentiment, and reducing churn. To address these challenges, enterprises must streamline onboarding processes, provide multilingual support, and strike a balance between automation and human touch. Continuous improvement is also crucial to meet evolving customer needs.

In this session, I will share how by leveraging AI technologies, PMs can enhance their customer experience, leading to increased satisfaction, loyalty, and business growth.
Speakers
avatar for Mahesh Chayel

Mahesh Chayel

Product Management Lead, Meta
Mahesh Chayel is a distinguished product leader and AI innovator with a remarkable track record of scaling AI-powered B2B products across multiple industries. As the current Product Management Lead at Meta, Mahesh spearheads the development of AI-driven Creative Automation, a multi-billion... Read More →
Thursday February 20, 2025 10:30am - 10:55am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

11:00am PST

[Virtual] PRO Session: Digesting Monsters: 5 Traps of Large Features and How to Avoid Them
Thursday February 20, 2025 11:00am - 11:25am PST
VIRTUAL ProductWorld Main Stage
Shay Mandel, Next Insurance, Product Architect

Large features that stretch over 6 or more can quickly become monstrous undertakings, filled with hidden traps that can derail even the most experienced product managers. From dealing with overlapping initiatives and shifting company strategies to navigating the rapid rise of new technologies like AI, these projects are fraught with complexities. Add in the challenges of managing team dynamics, preventing feature creep, and keeping executive buy-in, and the path forward can seem daunting.

In this session, we’ll share case studies that break down the five biggest traps that long-term features can present and provide you with practical strategies to avoid them. Discover how to keep your team focused, safeguard your feature’s scope, and secure ongoing executive support. We’ll also explore how leveraging Scrum can help you manage these complexities, ensuring your project stays on track.

Attend this session to gain actionable insights and tools to turn long-term challenges into opportunities for success, making you a more effective and resilient product manager.
Speakers
avatar for Shay Mandel

Shay Mandel

Product Architect, Next Insurance
I've been programming since I was 8 years old, and since then I'm passionate about building software. I've been a developer / manager / product manager / architect / CEO (not in this order), in startups, medium sized companies and corporations (Microsoft, HP, VMWare, Sears). Being... Read More →
Thursday February 20, 2025 11:00am - 11:25am PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

2:00pm PST

[Virtual] PRO Session: The Dynamic Landscape of Building Trust in Products
Thursday February 20, 2025 2:00pm - 2:25pm PST
VIRTUAL ProductWorld Main Stage
Sam Bradley, PayPal, Director of Product Management, Offers & Rewards

A talk on how to approach building and measuring trust in products that product managers lead. The talk will review several examples around a framework of measuring trust. I will also review the impact of AI on trust with customers and how that will continue to evolve as the technology becomes more mainstream

 
Speakers
avatar for Sam Bradley

Sam Bradley

Director of Product Management, Offers & Rewards, PayPal
Sam is passionate about solving customer problems through storytelling and empowering product managers to build scalable products. He is currently a Director of Product Management at PayPal, and leads Offers & Rewards product teams, after previously leading peer-to-peer payments... Read More →
Thursday February 20, 2025 2:00pm - 2:25pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld

2:30pm PST

[Virtual] PRO Session: A 5-step Method To Nail Your SaaS Pricing Strategy
Thursday February 20, 2025 2:30pm - 2:55pm PST
VIRTUAL ProductWorld Main Stage
Ajit Ghuman, Monetizely, CEO

Pricing strategy can be the difference between growth and stagnation for SaaS companies. Drawing on examples from Twilio, Zoom, and Medallia, Ajit Ghuman will guide participants through the process of building a robust pricing model that aligns with business goals. This session will cover key aspects of pricing such as selecting the right metrics, avoiding common packaging pitfalls, and designing flexible, scalable pricing structures. Whether your company is pre-IPO or scaling post-IPO, this session will provide critical insights into how the best SaaS companies price and package their products. 
Speakers
avatar for Ajit Ghuman

Ajit Ghuman

CEO, Monetizely
Ajit Ghuman is an expert in SaaS pricing and product marketing with over 15 years of experience. He’s worked with leading companies like Twilio, Narvar, and Medallia, helping them build pricing strategies that fuel growth and increase revenue. Ajit is also the author of Price to... Read More →
Thursday February 20, 2025 2:30pm - 2:55pm PST
VIRTUAL ProductWorld Main Stage
  ProductWorld
 
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