James Evans, Amplitude, Director of Product Management
The past two years have been spent exploring AI’s capabilities. Now, businesses are looking to make AI investments that actually drive value by giving customers what they want, how and when they want it. Tying AI to business outcomes will be critical in 2025. At the end of the day, AI is just software. It can be incredibly powerful, but it is only valuable if it solves a customer problem. In this session, Francois James will discuss how innovators can use the right data, the right tools, and the right strategies to know exactly the AI tools to build or invest in to drive bigger business KPIs.
